If you are considering selling your home, one of the questions you ask your agent will likely be how long it will take to sell your home. This can depend on a variety of factors including the status of the current market and the number of available homes versus the number of qualified seekers. In recent years, many markets have faced a shortage in the number of homes for sale and this limited inventory means homes are selling faster and for more money than just a few years ago.

Almost all buyers will start their home search online meaning your online presence is just as important as the impression you will make in person. Your agent will need to implement an online marketing plan that will give you optimum exposure to those most interested in your home. Before prospective buyers schedule an appointment to see your home in person, they will have likely looked at it many times online. This makes the importance of online marketing even more crucial. We all understand the importance of making a good first impression. This impression should be both in person and online. For this reason, the significance of curb appeal is often stressed when it comes to selling a home but don’t neglect your online presence in the quest to make your home look its best.

If your home is not marketed to its full potential online, this could significantly increase your market time. Homes that do not have a positive online appearance are likely to slip past prospective buyers. What can you do to combat this problem?

I am sure you have heard the phrase a picture is worth a thousand words. This is just as true with real estate as other parts of your life. Ensure that only quality photographs of your home are posted online. Consider the position of the sun, glare, shadowing, etc. Make certain that the interior and exterior of your home are neat and tidy in all photographs. Hire a professional stager if your budget will allow it. The importance of your home's photographic appeal cannot be stressed strongly enough. It could well make the difference between a short market time and spending the next year (or longer) trying to sell your home.

How does all of this equate to a timetable for your home sale? Rely on your agent to compare your home to other homes that have sold recently in your area to help estimate the amount of time it is likely to take to sell your home. While price can impact the speed with which your home sells, it isn’t the only determining factor. Exposure and condition are also important factors in the amount of time it will take to sell your home. Your agent will help you balance all of these parts with your ideal time frame to determine the best approach to selling your home.

For additional ideas selling your home, feel free to contact me today for a consultation. I will be happy to answer any questions you may have, help you to find a new home or determine the value of your existing property.



Teresa Dennison

Certified Negotiation Expert(CNE®)
Long & Foster Real Estate Inc.
Annapolis Fine Homes Office
2 Francis Street | Annapolis, MD 21401
Cell: 443.223.1364
Office: 410.263.3400
eFax: 1.866.214.8475